LOONEY TUNES SPORTS
Looney Tunes has historically intertwined the world of sports, most notably through cultural phenomena like “Space Jam.” The characters embody the core values that make sports compelling—teamwork, athleticism, and competition—making them ideal candidates for a collection like this. Their slapstick humor and exaggerated cartoonish movements naturally translate to the dynamic energy of sports, attracting people of all ages and backgrounds.
This collection served as a precursor drop ahead of the Paris 2024 Summer Olympic Games, designed to build excitement around sports leading up to the event. Unlike the Olympic-specific collection, this is an evergreen lineup intended to be worn and enjoyed year-round.




















LOONEY TUNES SPORTS
PRODUCT DESIGN
TREND RESEARCH
MARKETING
This collection served as a precursor drop ahead of the Paris 2024 Summer Olympic Games, designed to build excitement around sports leading up to the event. Unlike the Olympic-specific collection, this is an evergreen lineup intended to be worn and enjoyed year-round.
Looney Tunes has historically intertwined the world of sports, most notably through cultural phenomena like “Space Jam.” The characters embody the core values that make sports compelling—teamwork, athleticism, and competition—making them ideal candidates for a collection like this. Their slapstick humor and exaggerated cartoonish movements naturally translate to the dynamic energy of sports, attracting people of all ages and backgrounds!
By integrating these timeless characters into sports merchandise, the collection has the potential to reach a broader audience and engage new fans of sports and Looney Tunes.


















LOONEY TUNES SPORTS
PRODUCT DESIGN
TREND RESEARCH
MARKETING
This collection served as a precursor drop ahead of the Paris 2024 Summer Olympic Games, designed to build excitement around sports leading up to the event. Unlike the Olympic-specific collection, this is an evergreen lineup intended to be worn and enjoyed year-round.
Looney Tunes has historically intertwined the world of sports, most notably through cultural phenomena like “Space Jam.” The characters embody the core values that make sports compelling—teamwork, athleticism, and competition. This makes them ideal candidates for a collection like this. Their slapstick humor and exaggerated cartoonish movements naturally translate to the dynamic energy of sports, attracting a broad audience of all ages and backgrounds!


















LOONEY TUNES SPORTS
PRODUCT DESIGN
TREND RESEARCH
MARKETING
This collection served as a precursor drop ahead of the Paris 2024 Summer Olympic Games, designed to build excitement around sports leading up to the event. Unlike the Olympic-specific collection, this is an evergreen lineup intended to be worn and enjoyed year-round.
Looney Tunes has historically intertwined the world of sports, most notably through cultural phenomena like “Space Jam.” The characters embody the core values that make sports compelling—teamwork, athleticism, and competition. This makes them ideal candidates for a collection like this. Their slapstick humor and exaggerated cartoonish movements naturally translate to the dynamic energy of sports, attracting a broad audience of all ages and backgrounds!









LOONEY TUNES SPORTS
PRODUCT DESIGN
TREND RESEARCH
Marketing
This collection served as a precursor drop ahead of the Paris 2024 Summer Olympic Games, designed to build excitement around sports leading up to the event. Unlike the Olympic-specific collection, this is an evergreen lineup intended to be worn and enjoyed year-round.


Looney Tunes has historically intertwined the world of sports, most notably through cultural phenomena like “Space Jam.” The characters embody the core values that make sports compelling—teamwork, athleticism, and competition—making them ideal candidates for a collection like this. Their slapstick humor and exaggerated cartoonish movements naturally translate to the dynamic energy of sports, attracting a broad audience of all ages and backgrounds!


















LOONEY TUNES SPORTS
Looney Tunes has historically intertwined the world of sports, most notably through cultural phenomena like “Space Jam.” The characters embody the core values that make sports compelling—teamwork, athleticism, and competition—making them ideal candidates for a collection like this. Their slapstick humor and exaggerated cartoonish movements naturally translate to the dynamic energy of sports, attracting people of all ages and backgrounds.
This collection served as a precursor drop ahead of the Paris 2024 Summer Olympic Games, designed to build excitement around sports leading up to the event. Unlike the Olympic-specific collection, this is an evergreen lineup intended to be worn and enjoyed year-round.



















